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PUBLICATIONS

The Power Of Core Strategy
Four proven models for unleashing high growth ventures.
by Mark Long

This 400+ page textbook explains in detail, using over 32 case study companies and other company examples, the vital role of new venture innovation theories in the new venture/new product innovation process. This exciting and revolutionary look at the new venture/new product design challenge sets all the foundational models and theories for Mark’s companion book Core Strategy Design: How To Unleash Accelerating Returns During the Innovation Process. (Release date 2010)






Release Date 2009

Financing the New Venture
A complete guide to raising capital from venture capitalists, investment bankers and private investors.
by Mark Long

Adams Media (2000) 353p.

Amazon.com’s 2000 best selling venture capital book helps entrepreneurs gain the attention of private equity investors.  The 10-steps provides all the strategies, tactics, logistics, direction and charts you will ever need to put together a winning capital raising campaign.





finacing the new venture

 

"This is an extraordinary and phenomenal book.It is the most thorough and comprehensive explanation of what it takes to raise entrepreneurial capital that I've ever seen."

Bruce Blechman,
Author Best Selling Book -Guerrilla Financing

"Powerful, nothing comes close to this insight on how to raise capital."



-Chet Paulson,
Past Chairman Regional Investment Bankers Association
WHITE PAPERS    

The X Factor - Will You Miss the Next Home Run (2009)

An 11 page paper describing how VCs can source, screen, shape and shepherd Disruptive Innovations

How Consulting Firms Will Win at the Front End of Innovation (2008)

A 25 page paper describing the vital role SuperLab plays in the success of consulting firms.

The Visionary Way

A 40 page paper describing the five disciplines of the Visionary Way. The research behind this paper integrates the principles from Built To Last, The Origin and Evolution of New Businesses (10 year study of the Inc Fast 500) and Good To Great.

Conditions of Use
Your are welcome to distribute these white papers and glossaries or use them on the following conditions:

Whether in PDF-file or printed form, they must appear in their entirety, exactly as we have provided them. You may not use only an extract or part of any paper. And, of course, you may not remove the SuperLab copyright status or SuperLab contact information.

If you provide any of these PDF files for download on your site, they must be plainly identified as products of SuperLab with a link back to our site: http://mysuperlab.com.